Full parking lots.

People all walking down one side of the river bank. 

Hearing the “Telephone Game” down the line of “Wow…what fly? Where in the current? “

As a former direct marketing leader, it was nearly tattooed on my forearm, “the best predictor of future performance is past performance.” 

And all of that is certainly true…in fishing, direct marketing, and even consulting. 

I will be the first to admit that I am not the type of person to make a big bold move in haste. In fact, being a parent to 4 kids, making a sudden career pivot is the absolute last thing that I could have seen myself doing. But, in fact, it was through that leap that I have found my way.

Hindsight being perfect, I can put all of the pieces together, but in the moment, I was completely blindsided. It was June 26, 2023. I was flying from Seattle to Austin to make my first hand-split, hand-planed, bamboo flyrod, and I had just shut down my work computer and set an out of office for the week.